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Platform revolution : how networked markets are transforming the economy and how to make them work for you / Geoffrey G. Parker, Marshall W. Van Alstyne, and Sangeet Paul Choudary

Livre

Parker, Geoffrey G.. Auteur | Van Alstyne, Marshall. Auteur | Choudary, Sangeet Paul. Auteur

Edité par W.W. NORTON & Company - 2016

An inside look at the transformative potential of the platform business model shares comprehensive explanations of how platforms use technology to match producers and consumers while unlocking hidden resources and creating new forms of value

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