New shops 7 : made in Italy / Testi di Paola Gallo

Livre | Gallo, Paola (1963-....). Auteur | 2002

Taccomania, Walter Vallini. Bisazza Showroom, Fabio Novembre. Aïshti, Lo Maura & Reggioni Associati. Lumen, Andrea Milani. Esthete, Paolo Cermasi e Associati. Grigioperla,Gabrielle Burati, Oscar Buratti, Cristina Airaghi. Kérast...

Marketing research : an applied orientation / Naresh K. Malhotra,...

Livre | Malhotra, Naresh K.. Auteur | 2010 - 6th ed., Global ed.

Marketing management / Philip Kotler, Kevin Lane Keller et Alexander Cherne...

Livre | Kotler, Philip (1931-....). Auteur | 2022 - 16e edition

The 16th edition of Marketing Management builds on the classic examples, core concepts, and logical structure that made the first edition a landmark text. Much has changed since the 15th edition was published. Ongoing globalizatio...

How brands grow : what marketers don't know / Byron Sharp

Livre | Sharp, Byron. Auteur | 2010

Digital influence on consumer habits : marketing challenges and opportuniti...

Livre

Readers will learn service quality, peer pressure, online reviewers' effect in the digital environment to aid in understanding the various risks and challenges involved in the digital environment, with examples of changing busines...

Communication des entreprises : stratégies et pratiques / Liliane Demont-Lu...

Livre | 2006 - [2e édition]