International marketing / Pervez N. Ghauri, Philip Cateora

Livre | Ghauri, Pervez N (1948-....). Auteur | 2014 - Fourth edition.

International Marketing / Pervez N. Ghauri, Philip Cateora.

Livre | Ghauri, Pervez N (1948-....) - Fifth edition.

In its 5th edition International Marketing guides students to understand the importance of international marketing for companies of every size and how going international can enhance value and growth. It provides a solid understan...

Research methods in business studies / Pervez Ghauri,...Kjell Grønhaug,...

Livre | Ghauri, Pervez N (1948-....). Auteur | 2010 - Fourth edition

Méthodes de recherche en management / [sous la direction de] Raymond-Alain ...

Livre | Thietart, Raymond-Alain. Directeur de publication | 2007 - 3e édition [mise à jour et enrichie]

Exercices de mathématiques appliquées à la gestion : avec corrigés détaillé...

Livre | Posière, Jean-Pierre. Auteur | 2005

Mathématiques appliquées à la gestion : outils mathématiques pour la gestio...

Livre | Posière, Jean-Pierre. Auteur | 2005

Research methods in business studies / Pervez Ghauri,...Kjell Grønhaug,...

Livre | Ghauri, Pervez N (1948-....). Auteur | 2010 - Fourth edition

The practice of research : how social scientists answer their questions / S...

Livre | Khan, Shamus Rahman (19..-....). Auteur | 2014

Lead with cash : cash flow for corporate renewal / Harlan Platt

Livre | Platt, Harlan D. (1950-....). Auteur | 2010

"This book takes an entirely new look at how companies ought to be managed. It argues that managers need to focus on how corporate decisions affect the firm's cash. The author, who is well-known in the fields of management and cri...