International marketing / Pervez N. Ghauri, Philip Cateora

Livre | Ghauri, Pervez N (1948-....). Auteur | 2014 - Fourth edition.

International Marketing / Pervez N. Ghauri, Philip Cateora.

Livre | Ghauri, Pervez N (1948-....) - Fifth edition.

In its 5th edition International Marketing guides students to understand the importance of international marketing for companies of every size and how going international can enhance value and growth. It provides a solid understan...

Research methods in business studies / Pervez Ghauri,...Kjell Grønhaug,...

Livre | Ghauri, Pervez N (1948-....). Auteur | 2010 - Fourth edition

Research methods in business studies / Pervez Ghauri,...Kjell Grønhaug,...

Livre | Ghauri, Pervez N (1948-....). Auteur | 2010 - Fourth edition

The practice of research : how social scientists answer their questions / S...

Livre | Khan, Shamus Rahman (19..-....). Auteur | 2014

Méthodes de recherche en management / [sous la direction de] Raymond-Alain ...

Livre | Thietart, Raymond-Alain. Directeur de publication | 2007 - 3e édition [mise à jour et enrichie]

Quantitative methods for business, management & finance / Louise Swift & Sa...

Livre | Swift, Louise. Auteur | 2010 - Third edition

This text is a complete course for undergraduate business studies students. It is a comprehensive text and provides all that any students new to quantitative methods needs, whatever their abilities

Marketing research for managers / Sunny Crouch, Matthew Housden

Livre | Crouch, Sunny. Auteur | 2011 - 3rd edition

Organiser et améliorer les processus : introduction à la méthode EFPRO : l'...

Livre | Herniaux, Gérard. Auteur | 2001 - Nouv. éd.