Développer et lancer un nouveau produit / Éric Dupont

Livre | Dupont, Éric (1970-....) - ingénieur. Auteur | 2009

Marketing des nouveaux produits : de la création au lancement / Emmanuelle ...

Livre | Le Nagard, Emmanuelle. Auteur | 2005

Marketing de l'innovation : de la création au lancement de nouveaux produit...

Livre | Le Nagard, Emmanuelle. Auteur | 2011 - 2e édition

New products management / Merle Crawford, Anthony Di Benedetto

Livre | Crawford, C. Merle (1924-2012). Auteur | 2015 - 11e édition

Overcrowded : designing meaningful products in a world awash with ideas / R...

Livre | Verganti, Roberto. Auteur | 2016

"A more powerful innovation, which seeks to discover not how things work but why we need things. The standard text on innovation advises would-be innovators to conduct creative brainstorming sessions and seek input from outsiders ...

Experiment-driven product development : how to use a data-informed approach...

Livre | Rissen, Paul. Auteur | 2019

"Improving your craft is a key skill for product and user experience professionals working in the digital era. There are many established methods of product development to inspire and focus teams--Sprint, Lean, Agile, Kanban--all ...