Experiment-driven product development : how to use a data-informed approach to learn, iterate, and succeed faster / Paul Rissen

Livre

Rissen, Paul. Auteur

Edité par Apress - 2019

"Improving your craft is a key skill for product and user experience professionals working in the digital era. There are many established methods of product development to inspire and focus teams--Sprint, Lean, Agile, Kanban--all of which focus on solutions to customer and business problems. Enter XDPD, or Experiment-Driven Product Development--a new approach that turns the spotlight on questions to be answered, rather than on solutions. Within XDPD, discovery is a mindset, not a project phase. In Experiment-Driven Product Development, author Paul Rissen introduces a philosophy of product development that will hone your skills in discovery, research and learning. By guiding you through a practical, immediately applicable framework, you can learn to ask, and answer, questions which will supercharge your product development, making teams smarter and better at developing products and services that deliver for users and businesses alike."--Back cover

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