Afficher la couverture 'Marketing management : a strategic decision-making approach / John W. Mullins, Orville C. Walker Jr., Harper W. Boyd Jr | Mullins, John W.. Auteur' en grand format
/5

0 avis

Marketing management : a strategic decision-making approach / John W. Mullins, Orville C. Walker Jr., Harper W. Boyd Jr

Livre

Mullins, John W.. Auteur | Walker, Orville C.. Auteur | Boyd, Harper W. - Jr.. Auteur

Edité par McGraw-Hill. New York - 2008 - 6th edition

Autres documents dans la collection «McGraw-Hill/Irwin series in marketing.»

Vérification des exemplaires disponibles ...

Se procurer le document

Vérification des exemplaires disponibles ...

Suggestions

Du même auteur

Marketing management : a strategic decision-making approach / John W. Mulli...

Livre | Mullins, John W.. Auteur | 2010 - Seventh edition

Marketing management : a strategic decision-making approach / John W. Mulli...

Livre | Mullins, John W.. Auteur | 2013 - Eight Edition

Break the rules! : the 6 counter-conventional mindsets of entrepreneurs tha...

Livre | Mullins, John W.. Auteur | 2023

"Whatever your starting point―whether in a co-working space or at your kitchen table, or deep inside or at the helm of a large company―if you want to learn the mindsets that enable the world’s most audacious and successful entrepr...

Du même sujet

Marketing management / Philip Kotler, Kevin Lane Keller et Alexander Cherne...

Livre | Kotler, Philip (1931-....). Auteur | 2022 - 16e edition

The 16th edition of Marketing Management builds on the classic examples, core concepts, and logical structure that made the first edition a landmark text. Much has changed since the 15th edition was published. Ongoing globalizatio...

Marketing : defined, explained, applied / Michael Levens

Livre | Levens, Michael. Auteur | 2010

Marketing strategy : a decision-focused approach / Orville C. Walker, Jr., ...

Livre | 2011 - 7th ed.

Marketing strategy : a decision-focused approach / Orville C. Walker, Jr.,....

Livre | 2003 - 4th ed.

Marketing management : a strategic decision-making approach / John W. Mulli...

Livre | Mullins, John W.. Auteur | 2013 - Eight Edition

International marketing strategy : analysis, development and implementation...

Livre | Doole, Isobel (1954-....). Auteur | 2008 - Fifth edition

Chargement des enrichissements...