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Judo strategy : turning your competitors' strength to your advantage / David B. Yoffie, Mary Kwak

Livre

Yoffie, David B (1954-....). Auteur

Edité par Harvard Business School Press. Boston, Mass. - 2001

An introduction to judo strategy. Principles of judo strategy. Movement: don't invite attack, define the competitive space, and follow through fast. Balance: grip your opponent, avoid tit-for-tat, and push when pulled. Leverage: leverage your opponent's assets, partners, and competitors. Masters of judo strategy. Jeff Hawkins and Donna Dubinsky: mastering movement and palm computing. Rob Glaser: maintaining balance at RealNetworks. Halsey Minor and Shelby Bonnie: maximizing leverage at CNET Networks. Responding to judo strategy. How to beat a judo master: from judo to sumo strategy. A user's guide to judo strategy.

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