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Exploring strategy.
Livre
Introduce your students to the latest concepts in strategic thinking with this industry-leading text. Exploring Strategy tackles the biggest issues surrounding the operation, growth, and innovation of organisations. With longer case studies included in the Text and Cases edition your students will gain deeper insight into the manager-way of thinking.
<h4>Brief Contents</h4> Illustrations and Thinking Differently List of figures List of tables Preface Exploring Strategy features Exploring Strategy Online Digital Courseware Chapter 1 Introducing strategy Chapter 2 Working with strategy <h4>Part I The strategic position</h4> Introduction to Part I Chapter 3 Macro-environment analysis Chapter 4 Industry and sector analysis Chapter 5 Resources and capabilities analysis Chapter 6 Purpose and stakeholders Chapter 7 Culture and strategy Commentary on Part I The strategy lenses <h4>Part II Strategic choices</h4> Introduction to Part II Chapter 8 Business strategy and models Chapter 9 Corporate strategy Chapter 10 International strategy Chapter 11 Entrepreneurship and innovation Chapter 12 Mergers, acquisitions and alliances Commentary on Part II Strategic choices <h4>Part III Strategy in action</h4> Introduction to Part III Chapter 13 Evaluating strategies Chapter 14 Strategy development processes Chapter 15 Implementing strategy Chapter 16 Leadership and strategic change Chapter 17 The practice of strategy Commentary on Part III Strategy in action <h4>Case Studies</h4> Glossary Name index General index Acknowledgements.
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