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Stratégie de rupture basée sur des innovations radicales : étude du cas de l'entreprise Salomon à la lumière de ses compétences et capacités organisationelles
Archive ouverte : Rapports
Edité par HAL CCSD
Cahier de Recherche du Groupe HEC Paris, n° 677. This paper concentrates on the analysis of organizational resources, competencies and capabilities as well as on the organizational architectures which facilitate their acquisition and use. On the basis of these concepts, the paper proposes an analysis grid which is then applied to a case study of Salomon, world leader in the winter sports equipment market. This grid is used to gain an understanding of Salomon's success in implementing breakthrough strategies based on radical innovations. Focusing on the study of internal resources leads to an investigation into Salomon's learning capabilities.
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