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The shopping revolution : how retailers succeed in an era of endless disruption accelerated by COVID-19 / Barbara E. Kahn

Livre

Kahn, Barbara E.. Auteur

Edité par Wharton School Press - 2021 - Updated and expanded edition

The retail industry was already in the midst of unparalleled disruption. They came COVID-19. In a fully updated and expanded edition of The Shopping Revolution, Wharton professor Barbara E. Kahn, a foremost retail expert, examines the companies that have been most successful during a tsunami of change in the industry.

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