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Radical business model transformation : gaining the competitive edge in a disruptive world / Carsten Linz, Günter Müller-Stewens, Alexander Zimmermann
Livre
Edité par Kogan Page Ltd - 2017
Preface. Why business models need to radically shift. Taking consequences from digitization and servitization. Assessing your current business model. Moving from small tweaks to radical shifts. How to lead a radical shift of your business model. Shifting the level of inclusiveness. Shifting the level of customization. Sequencing multiple radical shifts. Learning from successful transformational organizations. Case studies of companies radically shifting the level of inclusiveness. Case studies of companies radically shifting the level of customization. Case studies of companies that sequence multiple radical shifts. How to move forward. Mastering the transformational leadership challenge. Navigating with the business model transformation manual. Index.
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