Marketing in travel and tourism / Victor T. C. Middleton with Jackie Clarke

Livre | Middleton, Victor T. C.. Auteur | 2001 - 3rd ed.

Tourism marketing / Manjula Chaudhary

Livre | Chaudhary, Manjula (1963-). Auteur | 2010

The escape industry : how iconic and innovative brands built the travel bus...

Livre | Tungate, Mark (1967-....). Auteur | 2018

The business of tourism / J. Christopher Holloway & Claire Humphreys

Livre | Holloway, J. Christopher. Auteur | 2020 - Eleventh edition.

Le marketing du tourisme / Christine Petr

Livre | Petr, Christine (1968-....). Auteur | 2010

Marketing tourism and hospitality : concepts and cases

Livre | George, Richard (1968-....). Auteur | 2021

La quatrième de couverture indique : "This textbook explores the fundamental principles of marketing applied to tourism and hospitality businesses, placing special emphasis on SMEs in the international tourism industry. It includ...