Méthodes statistiques appliquées au management / Corinne Hahn,... Sandrine ...

Livre | Hahn, Corinne (1956-....). Auteur | 2012

Méthodes statistiques appliquées au management / Corinne Hahn,... Sandrine ...

Livre | Hahn, Corinne (1956-....). Auteur | 2017 - 2e édition

La 4e de couverture indique : "Résultat de plus de 20 ans d'expérience des auteurs dans l'enseignement et la pratique de la statistique, ce manuel présente les statistiques (statistique descriptive, statistique inférentielle, ...

Statistics for business and economics / Paul Newbold,...William L. Carlson,...

Livre | Newbold, Paul (1945-....). Auteur | 2010 - 7th edition

The authors demonstrate how statistical results provide insights into business decisions and present solutions to contemporary business problems. New cases and more than 350 real business examples and memorable exercises, 150 of w...

Customer satisfaction measurement simplified : a step-by-step guide for ISO...

Livre | Vavra, Terry G.. Auteur | 2002

Marketing management / Philip Kotler, Kevin Lane Keller et Alexander Cherne...

Livre | Kotler, Philip (1931-....). Auteur | 2022 - 16e edition

The 16th edition of Marketing Management builds on the classic examples, core concepts, and logical structure that made the first edition a landmark text. Much has changed since the 15th edition was published. Ongoing globalizatio...

Quantitative methods for business, management & finance / Louise Swift & Sa...

Livre | Swift, Louise. Auteur | 2010 - Third edition

This text is a complete course for undergraduate business studies students. It is a comprehensive text and provides all that any students new to quantitative methods needs, whatever their abilities

Cycles de vie et générations / Denis Kessler,... et André Masson,..., Eds

Livre | 1985

The age of surveillance capitalism : the fight for a human future at the ne...

Livre | Zuboff, Shoshana (1951-....). Auteur | 2019

The challenges to humanity posed by the digital future, the first detailed examination of the unprecedented form of power called "surveillance capitalism," and the quest by powerful corporations to predict and control us.The heady...