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The crowdfunding revolution : how to raise venture capital using social media / by Kevin Lawton and Dan Marom
Livre
Edité par McGraw-Hill. New York - 2013
I. The road here. The rise of the crowd. The decline of established financing. The decline of outlier identification. The emergence of early financing. The rise of crowdfunding. II. The crowdfunding campaign. Benefits. The artful ask. The journey. III. The road ahead. Infrastructure and ecosystems. Prediction markets and mining the collective IQ. The intersection with crowdsourcing. The new investment models. Regulation and policy status. Regulation and policy directions.
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