CSR communication and greenwashing: The roles of ethical labels, prior CSR record, and consumers’ dispositional skepticism

0 avis

CSR communication and greenwashing: The roles of ethical labels, prior CSR record, and consumers’ dispositional skepticism

Archive ouverte : Proceedings / Recueil de communications

Du, Shuili | Janssen, Catherine | Swaen, Valérie

Edité par HAL CCSD

International audience

Langue: Anglais

Date de publication: 2016

Source: EMAC

Consulter en ligne

Consulter le document

Suggestions

Du même auteur

On the Effectiveness of CSR Communication: The Roles of Ethical Labels, Pri...

Archive ouverte: Type de document indéfini

Swaen, Valérie | 2017-04-30

International audience. Companies increasingly communicate about their corporate social responsibility (CSR) activities. A key motivator for such communication efforts is that consumers demand to know more about com...

The Role of Leadership Styles in Corporate Social Responsibility

Archive ouverte: Type de document indéfini

Du, Shuili | 2018

International audience. This research investigates the interplay between leadership styles and institutional corporate social responsibility (CSR) practices. A large-scale field survey of managers reveals that firms...

Enhancing credibility of CSR communication by using infomercials

Archive ouverte: Proceedings / Recueil de communications

Janssen, Catherine | 2016

International audience